hello!
i’m daniel tuttle.
resume.
My resume has my employment history and an outline of my proficiencies.
social profiles.
I don’t use Facebook or Twitter anymore. Back in the 90’s, the internet was cool. These billionaire controlled walled gardens are a real liability to humanity. I have opinions. 😆
testimonials.
I’ve worked with a lot of people over the years, here are words from a few of them.
proficiencies // skills.
Empathetic Problem Solver
By way of listening to and understanding peoples’ problems, I help research and present viable solutions.
Tech “Translator”
I am excellent at distilling complex and highly technical concepts to non-technical people at all levels. This includes end-users as well as executives and investors.
Versatile Expert
I embrace new technology and am talented at immersing myself in a product and gaining a quick yet in-depth understanding of how it works.
Accomplishments
Notable accomplishments related to SaaS
- Created initial Promotion Vault MVPs
- The first basic MVP was adapting an old proprietary CRM database to Mailchimp + WordPress. This was circa 2014. Very proof of concept.
- We expanded the MVP to have slightly more robust functionality which I built a fair portion of in WordPress using Custom Post Types and deep function customizations.
- Help transition that version to a full proprietary platform once we matured the requirements. Involved mapping out the WP database, exporting, documenting, etc
- Created and maintained Promotion Vault B2C support desk
- Included building company Knowledge Base
- Help desk had a few iterations, starting with a WordPress/Gravity Forms/Custom Post type initial set up. We eventually moved to a Zendesk install.
Support // Help Desk
- Provided customer support and was an SME for Mopar’s 5300 Suggested Stock Order program.
- Was key support for The Handleman Company’s field reps, supporting the proprietary field software as well as their hardware deployments.
- Manage Promotion Vault’s B2C help desk.
Marketing Support
Since 2016, I have been integral in guiding the Promotion Vault marketing. Prior to that I did marketing for Bottle Imp(personal project) and Detroit Kung Fu Academy.
- Promotion Vault
- Responsible for all technical marketing execution, including drop campaigns, maintaining HTML templates, monitoring metrics, etc.
- Managed a few content initiatives
- Asset graphic design
- Bottle Imp
- SEO
- Content development
- Intense artist promotion through many channels
- Detroit Kung Fu Academy
- SEO – When I managed the school’s sites, I had quite a few key martial arts keywords locked down. I believe they still benefit from those efforts, though I havent been involved for many years
- Was the main Technical editor for Ernst & Young’s customer support desk.
- Was responsible for The Handleman Company’s internal technical documentation.
- Built all of Promotion Vault’s B2C help documentation using a customer WordPress install
- Responsible for documenting many internal Promotion Vault processes.
- Write detailed blog posts for my own sites with How To guides. For Fun!
Data Analysis & Visualization
- Built many of PromotionVault’s internal dashboards using MySQL,PostgreSQL and Looker Studio
- Regularly build custom queries and reports ad hoc and on request to help the sales team
- Built quite a few data visualizations for my own personal projects
- Have managed hundreds of data connections between the Promotion Vault API and various vendors, including fitness companies like ABC Financial, ClubReady, and MindBody.
Skills
data analysis // visualization
In my role as product owner, I enhanced my already in-depth knowledge of reporting, adding a flair of design I previously didn’t have a need for.
- Data Visualizations // Storytelling
- Postman
- PHP//Python/many “No code” tools
- SQL reporting
- Google Sheets // Microsoft Excel
- Google Data Studio // Tableau
content & marketing
I have been building content campaigns for over 20 years. Most of my work has in various fitness industries and the music industry.
- Long form content // blog articles
- SEO campaigns // SEO best practices
- Strategic curation of social networks
- Utilizing affiliate programs
- Building online communities
- Email Marketing: drips, design, funnels, segmentation
user & product research
Since 2016, I have been integral in guiding the Promotion Vault product development. I had, uhh, “on the job training”.
* It is safe to say that my experience is outstanding but it could stand to be tempered with some formal methodologies.
- Bootstrapping MVPs
- User surveys // interviews
- SCRUM and other agile methodologies
- Establishing development priorities
- UX research
- Communicating needs and discoveries
- Product backlog management
- Liaison between teams // stakeholders
photo editing & manipulation // web graphics
In my role as product owner, I enhanced my already in-depth knowledge of reporting, adding a flair of design I previously didn’t have a need for. Most of these skills have been developed well over 20 years (Hello Netscape 1.1!)
- Adobe Photoshop for editing and design
- Email template design
- Web layouts and design
- Creating // Following brand guides
- Product photography
- 360 virtual tours
wordpress
I have been using WordPress for well over a decade. While not a full developer, I am versed in deep hacks and have built fully functional software MVPs that have then been turned into fully realized, and profitable, platforms.
- Theme functions
- Custom Post Types
- Custom plugins
- Deep WordPress API experience
- Full Site SEO










